Get to the top and stay there!
The Capital Numbers organic search methodology goes beyond just pure placement. In its purest sense, search engine optimisation (SEO) revolves around algorithms that are constantly changing, along with the online behaviour of customers. SEO is dynamic. It is constantly evolving.
The Capital Numbers organic search methodology goes beyond just pure placement. Our experienced team constantly monitor for algorithm changes as well as changes in the competitive space. We don’t just ‘dump words’ into your website. We use keywords & search terms cleverly and effectively, both at the front end and back end, to push your brand message up the list. Search terms are also cleverly incorporated into our SEO writing - not too many & not too few. Our SEO copywriters find the balance of key word insertion while still getting the intended brand message through, without sacrificing your all important brand tone.
“Paid search” is one of the most cost effective way to engage with customers. What’s more, results and measurements are almost instant.
Capital Numbers adopts a holistic approach to PPC (Pay per Click) to ensure that only the best results are obtained for our customers in any PPC campaign. Our team includes experts in Google Adwords.Results are what make us tick. The higher the lead generation and inquiry conversion, the more excited we get.
Many agencies who claim to be experts in PPC hand off this service to junior staff. That’s not our way. We believe PPC is scientific. It’s strategic. It goes beyond merely bidding for a popular search term, which in many situations may not be the best means of impacting your customers. By using competitive intelligence, Capital Numbers is able to research your competitive space and develop a strategy for your brand to gain more voice and greater market share.
PPC is a competitive game and keyword generation is continually evolving. For this, we work with our clients to continually monitor, measure and modify their PPC campaigns to ensure that we continue delivering cost effective results. And what’s more, we put use some clever strategies to secure key word bids at the best price.
Day after day, your customers are talking about your brand- what they like, as well as the dislikes. Customers form opinions and share these with friends. Marketing has entered into a new domain, one where purchase decisions are both influenced and made in the digital space. Have you ever wondered why a specific advertisement, targeting your gender, age group, location and interests appears on your Facebook page?
Social media marketing is not just about communicating and interacting. With the right knowledge and execution, social media sites provide a great platform for cost effective advertising. You can also get your fans to do the selling for you!